Stop losing customers to the competitor at the top of the map.

When was the last time you used the Yellow Pages?

Right now, somewhere, a customer is dialling one of your competitors. They did not find that number in a printed directory. They searched for it on a phone, and whoever was at the top of the map listing got the call.

For most local businesses, being found in local search results and directories matters far more than ranking for national or global terms. A plumber does not need to rank in another country, and paying to try is money set on fire.

Local listings also offer more than print ever could — images, video, opening hours, service details, reviews — with no space limit and no annual renewal. Even on a limited budget, a business can get listed properly and, with the right attention, dominate the listings in its area.

This is probably for you if

• Your competitors appear in Google with a map listing when you search your own category
• You want more business but serve a defined local area
• You find the listings tedious to maintain and would rather someone else held it
• You want to run seasonal promotions or coupons to lift trade in a quiet period

What the work covers

• Creating and optimising map and business listings
• Citation building across local and industry directories
• Local keyword targeting across your cities and service areas
• Consistency checks on name, address and phone details, which is where most local campaigns quietly fail
• Ongoing listing maintenance and reporting